Food first
Nutrition & Real Food
Build meals around real food, protein, fibre and repeatable staples. Use convenience products where they genuinely save time, and keep supplements secondary.
Choose the route that fits your life
This section now prioritises food and repeatable meals rather than leading with pills, powders and novelty products.
Whole-food protein
Build meals around meat, fish, eggs, dairy, pulses and other simple protein sources you actually enjoy.
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Convenient high-protein meals
For busy days when a prepared meal is better than defaulting to takeaway or ultra-processed snacks.
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Organic & single-ingredient staples
Oats, olive oil, seeds and other basics where label reading and freshness matter more than hype.
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Gut health
Fibre, food diversity and fermented foods before jumping straight to gut-health products.
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Hydration
Daily drinking habits first, then electrolytes only when circumstances make them useful.
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Supplements
A cautious, label-first section for cases where a supplement may have a clear role.
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Start with a simple food hierarchy
- Choose a protein source for the meal.
- Add fruit or vegetables and a useful fibre source.
- Add minimally processed carbohydrates and fats according to appetite, activity and preference.
- Use convenient prepared food when it helps you stay consistent.
- Only then consider supplements for a specific reason.
Useful staple guides
Household food resilience
The same food-first approach can extend to short disruptions: keep ordinary shelf-stable foods you already eat rather than buying a separate cupboard of specialist survival food.
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